The community service program, “Social Media Digital Marketing Empowerment at Omah Ampiran Education Village, Wonolopo, Mijen” was carried out by Dr. AP. Tri Yuniningsih, M.Si. with a team of lecturers consisting of Dr. Augustin Rina Herawati, M.Si, Prof. Dr. Endang Larasati, M.S, Drs. Ari Subowo, M.A, Dr. Ida Hayu Dwimawanti, MM, Dra. Dyah Lituhayu, M.Si, Dra. Dyah Hariani, MM, and Teuku Afrizal, S.E., M.ENV.MGT.,Ph.D which was also supported by a team of students from the Public Administration study program, Faculty of Social and Political Sciences, Universitas Diponegoro. The purpose of this program was to foster mutual care for the community’s social conditions, increase student creativity and responsibility, and implement the Tri Dharma of Higher Education. This activity was carried out for 1 month with several activities including Digital Marketing Socialization, Redimsam (Realization of Social Media Digital Marketing), and Content Shooting. The outputs of this service included:
- Social media digital marketing soft skills
- Making social media and supporting applications
- Social media content
- Information system updates
- Product packaging
The sustainability of this service program is carried out by online monitoring and mentoring.
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